Queens is getting a new tech-driven brokerage.

Commercial real estate broker Michael Wang, who co-chairs the real estate committee at the Queens Chamber of Commerce, announced the launch of Project Queens last week. The brokerage will focus solely on commercial real estate in Queens.

A representative for the brokerage said its technologies include the use of geofencing data to analyze market demographics and find development opportunities, digital displays on properties to increase engagement and “highly customized lead generation funnels” optimized for commercial real estate. The firm also plans to roll out virtual and augmented reality in listings for international clients this year.

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